Earlier this month the Asahi News on-line reported the following:
2L用飲料ボトルが28.9g キリン、業界最軽量
下山祐治
2014年12月6日09時02分
戦いの場は、水のペットボトルだ。薄いボトルの強さを保っているのは、胴回りにつけた溝。この溝が重さを受け止める。どういう溝を描くかが、ポイントになる。
キリンが「アルカリイオンの水」に、来年3月から使う新型ペットボトル(2リットル)は、厚さを2割強薄くする一方で、溝の数を12から16に。一部は地面と平行ではなく、斜めにした。
費用は年に1億円前後浮く。工場に投じる4億円は数年で回収できそうだ。消費者にとっても「持ち運びやすいし、ぞうきんのように小さくしぼることができ、捨てやすい」(同社技術部の西島孝紀主任)とアピールする。
ビールの容器では、業務用に使われることが多い瓶が軽量化の「主戦場」だ。
キリンは11月、国内で最も軽い中瓶を九州で導入した。胴回りを0・8ミリ薄くする一方、強度を保つためセラミックスを塗布。これで90グラム軽い380グラムを実現した。2015年秋には全国に広げる計画だ。持ち運びの負担が減ることで「居酒屋などに営業攻勢をかけやすくなる」(広報)。
(試譯文)
All drinking companies were
competing for lightness in their plastic bottles and beer bottles. It was because
the making cost and carrying cost could be reduced, and the amount of the carbon
dioxide (CO2) which went out during their processing could also be reduced. Kirin would
throw in the lightest new-style plastic bottle into the industry next spring.
The battle ground was centering on plastic bottles that
held water. What kept the strength of the light-weight bottle were the ditches added
to the waist. The ditches absorbed the weight. The point was how to draw the
ditches.
The strength was not changed; the weight was 20 percent lighter at
28.9 grams. It was 0.9 grams lighter then Suntory’s same size bottle and thus could reclaim the seat of "ultra-light" after more than two years.
About 100 million yen a year expenses were
saved. It seemed that they were able to, in several years, receive back the 400
million yen thrown into the factory. (Nishijima Takatoshi, chairman of the said
company’s technical development department) appealed that “the bottle can be
carried around easily and be squeezed to make smaller like a dust-cloth, and could
be easily thrown away”.
Suntory also continued with its research work
to make lighter its "natural water". In the country they were the
lightest: 11.3 grams for 500-600 ml.
Water was different from green tea or fruit
juice drinks. There was no fear that the contents in the plastic bottle would
be oxidized and the quality damaged; it was easy to work on in weight-saving.
All companies were working on weight-saving for water.
The container for beer, as a frequently used business
bottle, had become the "main battlefield" for weight-saving.
Kirin introduced the lightest middle-sized
bottle at Kyushu in November in the country. The
waistline was made thin by 8 millimeters and ceramics were applied to keep the
strength. In this way it was 90 grams lighter, reaching 380 grams.There was a plan to expand it into the
whole country in autumn 2015. As the weight of carrying it would become less,
“a business campaign that takes aim at a pub is easy” (public relations
advertisement).
Previously, Morning Sun, Suntory and Sapporo
Breweries all used a common bottle jointly. In October the 460 grams
middle-sized bottle which was 10 grams lighter then before was introduced.
It seems that the new bottles are more
environmentally friendly and could increase the profit of the companies.
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