Recently the Mainichi News reported the following:
It was clarified on the 21st that Fuji Heavy Industries was reaching final negotiations with local manufacturers and for first time it would start factory construction in China. It had aimed at operation in the year 2013, and when that was completed, all major passenger car manufacturers in Japan would finish moving into China. After replacing the US in 2009 as the world's biggest automobile market, the market in China would expect further expansion in 2011 by 20 million. In the Guangzhou Motor Show that began on the 20th, individual companies appealed to strategy cars that aimed at extending their share, and further advancing and strengthening the system of production etc. .
Although Fuji was negotiating with two or more local manufactures in China, the idea of erecting a plant in Tairen City under joint management with the newly emerging Kirui Automobile (Anhui Province) was gaining forceful support. It would be decided by the end of March in 2011, and it aimed at starting construction in mid 2011. Production would start with 50,000 a year at first, then would be improved to about 150,000 in the future. As for the production model, the medium-size car of the four-wheel drive was expected to be reviewed, and a joint venture company would be established for its sales.
For Fuji this would be the second overseas factory following the United States that operated in 1989. Formal export to China was started in 2004, and in 2010, sales was planned to reach 63,000, roughly a 30 percent increase in sales compared with the previous year. It was thought that it would become 100,000 or more by starting the on-site production for the period up to March, 2016.
The posture for Japanese manufactures to value China was strong, and in the Guangzhou Motor Show on site car maker came out one after another.
Toyota Motor announced the compact car "E' Z (Yizhi )" and sports coupe "Zerasu". It was expected that sales for 2010 would be 800,000; for the year 2011 the plan was an increase of 10% or more, and thinking that it would accomplish exceeding one million in an early stage. The second factory in Changchun city of Jilin Province would be operative in 2012, and production capacity would then be reinforced by 920,000.
It is noted that despite the recent diplomatic trouble between China and Japan, business ties between the two countries continue as usual.